Today’s Collision Receives the ProFirst Designation from Honda and Acura

What does it mean to be a ProFirst Collision Shop?

As the car manufacturing industry becomes more reliant on technological advancements, Manufacturers are requiring an increase in specialized training for their certified collision repair facilities. Once repair shops complete the designated training, the Manufacturers can be confident that their vehicles are being repaired to the quality standards held by the OEM (Original Equipment Manufacturer).

Recently, Today’s Collision received the I-CAR GOLD status designation. This was the first step in preparing for our Honda and Acura specific training. I-CAR (The Inter-Industry Conference on Auto Collision Repair) is an international, not-for-profit organization dedicated to training those in the collision industry with the knowledge and skills necessary to achieve a complete and safe repair.

The Gold Class designation lets you know a collision repair shop has trained technicians who know how to repair your vehicle properly. Approximately 10% of collision repair shops currently complete the rigorous training requirements needed to meet the Gold Class standard. Businesses that earn Gold Class status are proud of their accomplishment and will typically display the Gold Class logo to help you identify them as highly trained repair facilities.

In addition to the I-CAR Gold Class designation, each ProFirst shop has received Honda-and Acura-specific training through I-CAR. The training provides Honda-specific information about vehicle construction materials and general repair considerations, specific repair procedures, manufacturer’s position statements relative to vehicle repair, hybrid electric and alternative fuel vehicle repair considerations, and more. Every ProFirst collision repair facility has the distinction of being an I-CAR Gold Class Professional.

We are extremely proud of our employees in completing this extensive training process, and are excited to continue to partner with the Honda and Acura dealerships in the area to bring the highest quality repairs to their customers.